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The global Echo Research Group has a 15-year track record in communications research, PR evaluation and reputation measurement. It caters to the needs of a world-class clientele from Fortune 500 (US) and FTSE 100 (UK) companies and the public sector across several continents. Staffed by 165 multi-lingual researchers and analysts, Echo has offices in the UK, USA, Europe and Asia. It is well placed to provide the tools and techniques with which to measure and track corporate reputation and the efficacy of communication programmes at a global level. Its CEO is international communication research strategist Sandra McLeod. |